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Subscription Business Model

What is a subscription business model?


sub - scrip - tion busi - ness mod - el
noun

A subscription-based business model involves customers paying a recurring fee on a regular schedule, such as monthly or annually, in exchange for continued access to a product or service. This arrangement is established through subscriptions that grant users ongoing use of the offered product or service. The pricing structure can vary, ranging from straightforward fixed subscriptions to tiered options, per-user rates, usage-based fees or a blend of these approaches. Additionally, offerings like freemiums, premium plans and free trials are also part of the diverse range of options available to customers.

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