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Provide a Better Shopping Experience with Tokens

Want to increase your transaction security and tailor your shopping experience for your customers, no matter where they interact with you? Tokenization is the answer.

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Your Ticket to Frictionless Customer Experiences

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Cater to Your Customers

Safely identify and capture data on customer preferences and shopping habits without putting any of their sensitive payment data at risk. Elevate the customer experience while boosting your bottom line through tokenization.

  • Simplify the checkout flow

    Provide a quick, simple and consistent checkout experience whether in-store or online.

  • Grow your sales

    Decrease cart abandonment and increase conversion rates.

  • Hassle-free account updater

    Have a customer’s card details recently changed? Payment’s not a problem with our automatic account updater.

  • Enhanced customer analytics

    Gain more insights into your shoppers. Link tokens through third-party tracking services to securely learn more about returning customers. 

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Cross-Channel Commerce

Empower your customers with the flexibility to shop your brand how, where and when they choose to. Bring out the best in your business with tokens.

  • Activate Omnichannel experiences

    Easily implement services like buy online, return in-store (BORIS) and buy online, pick up in-store (BOPIS) and allow customers to return or exchange items without the need for a receipt. 

  • Let your customers pay the way they want to

    Offer the same advanced payment methods (APMs) for your digital and physical storefronts so your customers can pay how they want to, regardless of where or how they shop with you.

  • Improve customer loyalty stickiness

    Identify customers and integrate loyalty rewards by linking customer payment cards – all without ever putting that sensitive payment data at risk.  

  • Enhanced self-service checkouts

    Elevate customer experiences when self-service stations and checkouts use tokens to personalise their shopping journey. 

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Invaluable Insights

Tokenization opens the door to getting to know your customers better without putting their data at risk to do it.

  • Know your customers better

    Track customer buying habits, both in-store and online, to identify where and how they prefer to interact with your brand.

  • Boost loyalty stickiness and usage

    Link to loyalty rewards for a greater understanding on how your customers like to be rewarded – and what they would like to see from you next.

  • More options for your business

    Consider a variety of tokens and use cases to empower your operation. Find uses that fit your business profile with a single vendor to simplify the process.

  • Smarter insights to make better decisions

    Enjoy streamlined reporting and reconciliation that saves you time and allows your business to dig into the details that matter most to you. 

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Do More for Your Business with Our Tokenization Services
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Keep your business and your customers secure

Tokenization is how we convert sensitive card data into a non-sensitive format. This opens the door to quicker, more secure checkout for you, increasing your profits while minimising risk to your business. 

Keep your business and your customers secure

Tokenization is how we convert sensitive card data into a non-sensitive format. This opens the door to quicker, more secure checkout for you, increasing your profits while minimising risk to your business. 

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Understand your customers

Learn about your customer’s buying habits, whether they shop online or in-store. Make better business decisions and tailor your experiences and service offerings appropriately.

Understand your customers

Learn about your customer’s buying habits, whether they shop online or in-store. Make better business decisions and tailor your experiences and service offerings appropriately.

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Protect and prioritise your operational autonomy

You have the freedom to choose and chase savings thanks to our portable, flexible and processor-agnostic tokens.

Protect and prioritise your operational autonomy

You have the freedom to choose and chase savings thanks to our portable, flexible and processor-agnostic tokens.

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One single vendor

A single partner for your payments architecture, including tokens, simplifies your operations. Choosing us gives you one single vendor with a breadth of connections, tools and flexibility to run your business your way. 

One single vendor

A single partner for your payments architecture, including tokens, simplifies your operations. Choosing us gives you one single vendor with a breadth of connections, tools and flexibility to run your business your way. 

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Not just for payments

Analytics tokens empower you and your teams to learn about your customers' buying habits. Use a transaction-based token for business functions needing access to information without payment data. 

Not just for payments

Analytics tokens empower you and your teams to learn about your customers' buying habits. Use a transaction-based token for business functions needing access to information without payment data. 

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Get paid through Verifone Central

Verifone Central unifies your transaction and payment data into a single dashboard, giving your business up-to-date reports and real-time data to help you make the right decisions and fuel successful strategies. 

Get paid through Verifone Central

Verifone Central unifies your transaction and payment data into a single dashboard, giving your business up-to-date reports and real-time data to help you make the right decisions and fuel successful strategies. 

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Ready to tap into the power of tokenization?

We’re here to show you how.

Designed for Developers

Our API has been designed to make it easy for you and the solution you’re developing. Leverage our intuitive tools to enhance the checkout experience for returning customers while maximising security.

  • Clear documentation

    Our Verifone.Cloud platform includes detailed, step-by-step documentation that guides you through the available Verifone tokenization concepts and flows.

  • Third-Party Synergy

    We make it easy for merchants to link tokens to a customer profile through third-party tracking services, such as Google and Adobe, allowing merchants to automatically recognise more about a returning customer without putting sensitive data at risk.

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How It Works
Step 1
Onboarding

A regular onboarding flow will be followed with no tokenization-specific actions.

Step 2
Creating token scope(s)

Through Verifone Central, link token scope(s) to your organisation.

Step 3
Requesting tokens

There are three API calls that can result in a token.

Step 4
Receiving tokens

If approved, API call response contains token and associated information.

Step 5
Storing tokens

The data will be available on the Transaction Details tab on Verifone Central. The merchant needs to store tokens for future use.

Step 6
Using token(s)

Search for tokens on Verifone Central and use for transaction.

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Need more details?

Your Payments Experts are here to help. Let’s work together on a solution that’s right for your business.

Frequently Asked Questions

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  • Does Verifone Tokenization support mobile wallet tokens?

    Absolutely. Our tokenization engine ensures you are able to tokenize payments from popular wallets like Apple Pay and Google Pay.

  • What happens if a customer’s card number or expiration date changes?

    Not a problem. We work with the card networks to automatically update card data, meaning your customers will continue to have seamless, uninterrupted experiences.

  • I want to switch my tokenization service to Verifone. Will I lose my historical data?

    No, you won’t. We can very simply convert your token information for a seamless and secure transition.

  • Where can I find more information on how it works?

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Let’s work together.

The best solution is one that’s built just for you. We’ll discuss your business goals and build the platform that’s a perfect fit.